Cyber Monday satellite media tours (SMTs) are highly focused media campaigns where tech experts, lifestyle influencers, or brand representatives conduct a series of TV, radio, and digital interviews to showcase the best online deals available. Conducted just after Thanksgiving weekend, the best Cyber Monday satellite...
Black Friday satellite media tours (SMTs) are targeted media campaigns where shopping experts, brand spokespeople, or influencers conduct a series of live or pre-recorded interviews across television, radio, and digital platforms—usually in the days leading up to the shopping event. And the best Black Friday...
Holiday satellite media tours (SMTs) are focused media campaigns where a celebrity spokesperson or brand expert conducts a series of live or recorded interviews with television, radio, and digital outlets to showcase seasonal products and trends. Outings typically occur in the weeks leading up to...
Fall satellite media tours (SMTs) are seasonal media campaigns where a lifestyle expert, celebrity brand spokesperson, or influencer conducts a series of live or pre-recorded TV, radio, and online interviews from a single location. The purpose of today's most popular and best Fall satellite media...
Technology satellite media tours (SMTs) are specialized media campaigns where tech experts, brand representatives, celebrity spokespersons or industry influencers appear in a series of live or recorded interviews with TV, radio, and digital media outlets. And of course the best technology satellite media tours are...
Travel satellite media tours (SMTs) are a strategic marketing tool where a tourism expert, influencer, or celebrity spokesperson conducts a series of back-to-back broadcast and digital media interviews in one day to showcase the latest trends, destinations, and must-have products. The interviews with the best...
Toys satellite media tours (SMTs) are dynamic promotional campaigns where lifestyle experts, brand representatives, or celebrity influencers appear in a series of live or recorded interviews across TV, radio, and digital platforms. Conducted from a central location in a single day, the best toys satellite...
Video game SMT tours (satellite media tours) are high-impact promotional campaigns used to showcase gaming-related products across multiple media outlets in a single day. A brand ambassador or celebrity spokesperson—typically a gaming expert, tech influencer, or entertainment personality—appears in top video game SMT tours interviews...
Back-to-school SMT tours—short for Satellite Media Tours—are organized campaigns where brands showcase seasonal products through broadcast and online media segments. Programs typically involve a brand ambassador or celebrity spokesperson (generally a lifestyle expert or influencer) who appears in multiple TV, radio, and digital interviews via...
Top qualitative research company firms observe that in today’s competitive and consumer-driven world, understanding the why behind customer behavior is more critical than ever. While quantitative data tells you what’s happening—like how many users clicked or bought—the best qualitative research company firm reports reveal the...
