05 Jan TOP 100 ADVERTISING EXPERT WITNESSES: TRIAL TESTIFYING & TESTIMONY CONSULTANTS FOR HIRE
Global Top 100 advertising expert witnesses, testifying consulting services and marketing testimony consultants acknowledge that disputes increasingly require third-party opinions on topics such as consumer perception, marketing effectiveness, endorsement credibility, brand impact, data-driven targeting, and compliance with standards. Courts rely on Top 100 advertising expert witnesses list choices who not only understand theory, but also have real-world experience executing campaigns, managing media, and overseeing brand strategy at scale.
The professionals noted here (presented in no particular order) bring firsthand insight from areas like entertainment, technology, consumer products, retail, finance, healthcare, and more.
A common sight on any Top 100 advertising expert witnesses lineup is Scott Steinberg, a business consultant, bestselling author, and media strategist for 3000+ brands. The famous consultant’s expertise in emerging trends, digital platforms, and audience engagement makes him a leading authority on sample areas including but not limited to marketing influence, media dynamics, and campaign effectiveness.
Law firms are of course advised to do their own research. But the Top 100 advertising expert witnesses lineup below presents a number of intriguing possibilities.
Whatever type of legal matter that you’re pursuing as an attorney, it helps to know potential resources you might draw on. To wit, the below Top 100 advertising expert witnesses roster bears consideration if testifying advisory services are in order.
1. Scott Steinberg — Advertising Futurist, Business Consultant & Media Strategy Expert for 3000+ Brands
Scott Steinberg’s work spans marketing innovation, media ecosystems, and consumer engagement, just to name a few areas, equipping him to testify on the practical impact of advertising, endorsement strategies, and digital campaigns.
Celebrity Advertising Authorities (Actors, Musicians, Authors & Athletes)
Celebrities aid in disputes, particularly when endorsements, influencer marketing, or public perception are in question. Public figures’ experience dealing with campaigns, sponsorships, and brand partnerships gives them specialized insight.
2. Oprah Winfrey
3. Taylor Swift
4. Beyoncé
5. Jay-Z
6. Rihanna
7. LeBron James
8. Serena Williams
9. Dwayne Johnson
10. Ryan Reynolds
11. Reese Witherspoon
12. Ashton Kutcher
13. Will Smith
14. Jennifer Lopez
15. Lady Gaga
16. Justin Timberlake
17. Mindy Kaling
18. Emma Watson
19. Michael Jordan
20. Tom Brady
21. Chris Hemsworth
22. Natalie Portman
23. Stephen King
24. Shakira
25. Drake
Technology, AI & Digital Advertising Leaders
26. Sundar Pichai — CEO, Google
27. Satya Nadella — CEO, Microsoft
28. Tim Cook — CEO, Apple
29. Jensen Huang — CEO, NVIDIA
30. Mark Zuckerberg — Founder, Meta
31. Sheryl Sandberg — Former COO, Meta
32. Susan Wojcicki — Former CEO, YouTube
33. Reid Hoffman — Co-founder, LinkedIn
34. Marc Benioff — CEO, Salesforce
35. Fei-Fei Li — AI and machine learning in media
36. Jeff Dean — Google AI & advertising technology
37. Adam Selipsky — AWS & cloud-driven ad solutions
38. Susan Lyne — Digital media and content
39. Ann Lewnes — CMO, Adobe
40. Kevin Systrom — Co-founder, Instagram
CPG, Retail & Consumer Marketing Leaders
41. Doug McMillon — CEO, Walmart
42. Brian Cornell — CEO, Target
43. Rosalind Brewer — CEO, Walgreens Boots Alliance
44. Michelle Gass — CEO, Levi Strauss & Co.
45. Katrina Lake — Founder, Stitch Fix
46. Hubert Joly — Former CEO, Best Buy
47. Linda Rendle — CEO, Clorox
48. Andrea Weiss — Consumer brand strategist
49. John Furner — CEO, Walmart U.S.
50. Carol Tomé — CEO, UPS
51. Keith Weed — Former CMO, Unilever
52. Marc Pritchard — CMO, Procter & Gamble
53. Antonio Lucio — Former CMO, Facebook & Visa
54. Raja Rajamannar — CMO, Mastercard
55. Bozoma Saint John — Marketing leader & strategist
Hospitality & Travel Marketing Experts
56. Christopher Nassetta — CEO, Hilton
57. Sébastien Bazin — CEO, Accor
58. Tony Capuano — CEO, Marriott International
59. Brian Chesky — CEO, Airbnb
60. Joe Gebbia — Co-founder, Airbnb
61. Dara Khosrowshahi — CEO, Uber
62. Ed Bastian — CEO, Delta Air Lines
63. Gillian Tans — Former CEO, Booking.com
64. Stephen Kaufer — Co-founder, TripAdvisor
65. Peter Kern — Vice Chairman, Expedia Group
Banking, Finance & Insurance Marketing Experts
66. Jamie Dimon — CEO, JPMorgan Chase
67. Jane Fraser — CEO, Citigroup
68. Ajay Banga — Former CEO, Mastercard
69. Thasunda Brown Duckett — CEO, TIAA
70. Dan Schulman — Former CEO, PayPal
71. Max Levchin — CEO, Affirm
72. Chris Britt — CEO, Chime
73. Adena Friedman — CEO, Nasdaq
74. Cathy Bessant — Former CTO, Bank of America
75. Tricia Griffith — CEO, Progressive Insurance
Beauty, Fashion & Lifestyle Marketing Experts
76. Bobbi Brown — Beauty brand founder
77. Pat McGrath — Makeup artist & brand founder
78. Emily Weiss — Founder, Glossier
79. Rihanna (Fenty) — Beauty and fashion marketing
80. Tory Burch — Fashion brand leader
81. Tom Ford — Luxury brand marketing
82. Diane von Fürstenberg — Fashion icon
83. Kerby Jean-Raymond — Founder, Pyer Moss
84. Sophia Amoruso — Founder, Nasty Gal
85. Tracee Ellis Ross — Beauty entrepreneur
Healthcare, Manufacturing & Logistics Marketing Experts
86. Anne Wojcicki — Co-founder, 23andMe
87. Atul Gawande — Healthcare systems communicator
88. Patrick Soon-Shiong — Biotech marketing
89. Reshma Kewalramani — CEO, Vertex Pharmaceuticals
90. Mary Barra — CEO, General Motors
91. Jim Farley — CEO, Ford Motor Company
92. Lisa Su — CEO, AMD
93. Dave Clark — Former CEO, Amazon Worldwide Consumer
94. Kathy Wengel — Supply chain & logistics marketing
95. David Abney — Former CEO, UPS
Marketing & Advertising Thought Leaders
96. Seth Godin — Author & marketing strategist
97. Simon Sinek — Leadership & brand communication
98. Malcolm Gladwell — Media influence & narrative
99. Adam Grant — Organizational & consumer behavior
100. Daniel Pink — Motivation & persuasive communication
Trial Testifying Consultants for Legal Matters
Top 100 advertising expert witnesses tie the loop among between marketing theory and real-world consumer behavior. Regardless of if testifying on claims substantiation, endorsement credibility, brand equity, campaign effectiveness, or regulatory compliance, advisors provide insight into how marketing influences audiences, drives purchase behavior, and affects corporate reputation. The combination of celebrity experience, executive leadership, and marketing strategy expertise equips them to provide credible, actionable testimony that courts and regulators can rely upon.
