03 Feb CORPORATE MEETING & EVENT PLANNING: WHAT DO BUSINESS SPEAKERS BUREAUS BRING TO THE TABLE?
Inside tip – a business speakers bureau serves as a talent agent for booking and hiring keynote speakers, helping identify speaking opportunities and arrange the logistics to make engagements successful. Top agencies and agents specialize in booking thought leaders for business conferences, conventions, corporations and more as business speakers bureaus – providing a range services that aim to create rewarding experiences for both presenter and audience.
Sourcing Speakers – The first goal of a business speakers bureaus is leveraging industry connections and expertise to source leading keynote speakers that meet an event’s specific brief. Agency partners maintain a diverse roster including CEOs, professional speakers, celebrities, politicians, subject matter experts and more. Event planners can efficiently explore options and assess speaker backgrounds, experience, talk styles and content.
Managing Logistics – Agents handle all the details involved with organizing a speaker booking for events worldwide. The best business speakers bureaus assist on availability, negotiating fees, drawing up contracts, arranging travel, coordinating AV needs as well as accommodations for the speaker and any accompanying staff. Firms serve as the lead point of contact when it comes to questions, requests or program changes.
Marketing Support – Part of securing audiences is effectively promoting featured speakers. Top business speakers bureaus provide assets like bios, photos and pre-approved promotional copy. Some also syndicate content like speaker articles and interviews to extend reach. Post-event, they can supply recorded video for organizations to leverage in follow-up communications.
Building Relationships – The most influential bureaus have close-knit ties with premier conference producers and influential event planners in a given industry. These relationships allow them to understand evolving needs, source specialized voices and facilitate valuable connections. Bureaus act as trusted partners invested in their clients’ success.
Providing Peace of Mind – Booking high-caliber speakers for business events carries financial and reputational risk. The best business speakers bureaus provide assurance by vetting candidates and nurturing productive experiences. Professional guidance and expertise allows clients to feel confident in securing speakers who will inform, inspire and entertain for impactful events.
Talent agency services and firms combine vast networks, technical skills and relationship savvy as business speakers bureaus to connect corporate audiences to thought leadership talent that can meaningfully advance organizations and careers.