CX STRATEGIST AND KEYNOTE SPEAKER: CUSTOMER EXPERIENCE CONSULTANT FOR HIRE

A CX strategist, customer experience consultant and keynote speaker works on helping organizations create seamless, meaningful interactions with clients. Futurist consulting experts and SMEs work across various touchpoints—both online and offline—to enhance the overall audience journey. The job of a top CX strategist is multifaceted, as it involves everything from research and planning to execution and continuous improvement. Below are some main types of work a consultant typically engages in.

1. Customer Journey Mapping

Among the first tasks the best CX strategist consultants undertake is mapping out the client journey. The process involves identifying and visualizing every step a customer takes, from becoming aware of the brand to making a purchase and more. By mapping the journey, the strategic consulting expert can pinpoint pain points, gaps, and areas where customers experience friction. Per famous CX strategists, that helps create a blueprint for designing a more efficient, engaging experience.

2. Customer Research and Insights Gathering

Futurist experts also conduct extensive research to understand customer needs, preferences, and pain points. That includes gathering data through surveys, interviews, focus groups, and celebrity CX strategist pros analyzing existing customer feedback. SMEs may also analyze metrics such as Net Promoter Score (NPS), customer satisfaction (CSAT), and customer effort score (CES). By understanding customer behavior and sentiments, KOLs can develop a strategy that resonates with the target audience.

3. CX Strategy Development

Once the insights are gathered, a CX strategist works on developing a comprehensive strategy. That involves defining the company’s customer experience goals, aligning them with overall business objectives, and determining the key performance indicators (KPIs) that will track success. The strategy may include recommendations for process improvements, new technology implementations, and customer service enhancements.

4. Collaboration with Teams

CX strategists collaborate with various departments—marketing, sales, IT, product development, and customer service—to ensure the strategy is integrated into every part of the business. Keynote speakers lead workshops or training sessions to help teams understand customer focused principles and how to apply them in their work.

5. Continuous Monitoring and Optimization

Also note that it is an ongoing process. A CX strategist continuously monitors customer feedback and performance metrics to evaluate the effectiveness of the implemented strategy. Thought leaders look for trends or new pain points that may arise, adjusting the strategy as needed to keep improving the customer experience.