03 Jul FALL SATELLITE MEDIA TOURS: SMT HOST & BRAND AMBASSADOR FOR TV
Fall satellite media tours (SMTs) are seasonal media campaigns where a lifestyle expert, celebrity brand spokesperson, or influencer conducts a series of live or pre-recorded TV, radio, and online interviews from a single location. The purpose of today’s most popular and best Fall satellite media tours is to showcase timely products, services, and trends for the season, reaching millions of consumers through trusted media platforms.
Outings are usually scheduled in early to mid-autumn—when consumers are transitioning from summer and preparing for back-to-school, cooler weather, fall fashion, home updates, and holiday planning. The Fall satellite media tours segments are typically 2–4 minutes long and aired across national and local news outlets, websites, podcasts, and social media platforms.
As you might imagine, Fall satellite media tours are designed to blend informative lifestyle content with branded product recommendations. Viewers get expert advice on how to make the most of the season, from cozy home improvements to seasonal health, style, and food must-haves. Brands benefit by getting their products placed naturally within the context of helpful, newsworthy content.
50 Types of Products Commonly Featured in Fall SMTs:
Fall fashion apparel
Layered jackets
Boots and shoes
Scarves and hats
Moisturizers for dry skin
Lip balm
Allergy relief medicine
Immune-boosting supplements
Pumpkin spice food items
Fall-themed coffee blends
Crockpots and slow cookers
Bakeware sets
Seasonal home decor
Fall-scented candles
Smart thermostats
Energy-saving home gadgets
Rakes and yard tools
Outdoor heaters
Fire pits
Leaf blowers
Halloween decorations
Trick-or-treat bags
Fall-themed kids’ crafts
Cozy throw blankets
Soup kits
DIY home repair kits
Umbrellas and rain gear
Flu season essentials
Travel mugs
Seasonal meal delivery kits
Skincare for cooler weather
Educational tech for kids
Books for fall reading
Fall-inspired wines or ciders
Charcuterie board sets
Thanksgiving prep tools
Smart kitchen appliances
Indoor air purifiers
Workout wear for cooler temps
Streaming subscriptions
Fitness apps
Gardening gloves
Fall-themed puzzles and games
College dorm essentials
Coffee makers
Comforters and bedding
Personalized stationery
Safety gadgets for home
Cold weather pet gear
Holiday gift sneak peeks
SMTs for All
As you can see, Fall satellite media tours offer a strategic, media-savvy way for brands to showcase seasonal products through trusted voices and platforms—reaching consumers when they’re actively looking for inspiration and solutions.
