10 Apr FLEISHMANHILLARD EXPERT WITNESS TESTIMONY: CONSULTING TESTIFYING ADVISOR
FleishmanHillard expert witness testimony authorities track the leading global public relations and communications firm, known for its expertise in media relations, crisis communications, reputation management, and digital marketing. As the demand for specialized knowledge in advertising and public relations legal disputes rises, FleishmanHillard expert witnesses aid with providing insights and testimony in various cases. Testifying pros assist in understanding issues related to advertising ethics, intellectual property, consumer behavior, and more.
- False Advertising and Misleading Claims
As you might imagine, false advertising is a significant concern, especially when companies make exaggerated or misleading claims about their products or services. FleishmanHillard expert witnesses evaluate whether advertisements comply with regulatory standards, such as those set by the Federal Trade Commission (FTC), ensuring that claims are truthful and substantiated.
Products Covered:
- Television commercials
- Print advertisements
- Digital display ads
- Social media campaigns
- Influencer marketing posts
- Intellectual Property (IP) Disputes
In the world of advertising and public relations, intellectual property disputes can arise when branding, logos, or content are used without proper authorization. FleishmanHillard expert witness leaders provide testimony in cases of trademark, copyright, or patent infringement, helping to assess whether creative materials violate IP rights.
Products Covered:
- Brand logos and identities
- Slogans and taglines
- Digital and print advertisements
- Commercial videos and images
- Product packaging and labels
- Consumer Privacy and Data Protection
With the rise of digital marketing, consumer privacy and data protection are increasingly important in legal cases. You’d see a prominent FleishmanHillard expert witness assist in evaluating whether a company’s marketing practices comply with data protection laws like GDPR and CCPA, especially regarding the collection and usage of consumer data.
Products Covered:
- Mobile apps
- Email marketing platforms
- Consumer data management systems
- Website tracking tools
- Loyalty programs
- Breach of Contract in Marketing Agreements
Marketing and advertising contracts often contain specific deliverables, timelines, and performance metrics. FleishmanHillard expert witness consultants are instrumental in assessing whether these contracts have been violated. Leaders help determine whether terms regarding media buying, content creation, or influencer partnerships have been met.
Products Covered:
- Media buying contracts
- Creative service agreements
- Influencer marketing contracts
- Sponsorship and endorsement deals
- Event promotion contracts
- Brand Valuation and Market Research
In cases involving mergers, acquisitions, or disputes over brand value, your typical FleishmanHillard expert witness provides crucial analysis on the financial worth and market position of a brand. Reviewers rely on consumer sentiment data, market research, and advertising effectiveness to assess a brand’s overall value.
Products Covered:
- Brand audit reports
- Consumer sentiment analysis
- Market research surveys
- Advertising effectiveness studies
- Competitive benchmarking reports
FleishmanHillard expert witnesses bring essential expertise in advertising, public relations, and branding to legal cases. Input on media relations, intellectual property, consumer protection, and market research helps legal teams tackle disputes.
