HOLIDAY SATELLITE MEDIA TOURS: CELEBRITY SPOKESPERSON & SMT HOST

Holiday satellite media tours (SMTs) are focused media campaigns where a celebrity spokesperson or brand expert conducts a series of live or recorded interviews with television, radio, and digital outlets to showcase seasonal products and trends. Outings typically occur in the weeks leading up to major dates like Christmas, Hanukkah, Thanksgiving, Valentine’s Day, or Halloween, with the best holiday satellite media tours reaching millions of consumers actively looking for gift ideas, décor inspiration, recipes, and entertainment options.

SMTs combine expert tips, festive lifestyle content, and product highlights in brief segments aired on national and local media platforms. The holiday satellite media tours spokesperson offers practical advice—such as holiday hosting tips, gift guides, or decorating hacks—while featuring a curated selection of products ideal for holiday celebrations. The editorial-style approach creates a natural and engaging way for brands to promote their seasonal offerings.

50 Types of Products Commonly Featured in Holiday SMTs:

1. Holiday gift sets

2. Toys and games

3. Tech gadgets

4. Smart home devices

5. Holiday décor (wreaths, lights, ornaments)

6. Seasonal candles

7. Festive clothing and accessories

8. Winter coats and scarves

9. Personalized gifts

10. Gift cards

11. Holiday-themed food and beverages

12. Baking supplies and kits

13. Specialty chocolates

14. Gourmet coffee and tea

15. Kitchen gadgets

16. Cookware sets

17. Tableware and serving platters

18. Wrapping paper and gift bags

19. Greeting cards

20. Holiday music collections

21. DIY craft kits

22. Stocking stuffers

23. Fitness gear for New Year’s resolutions

24. Skincare gift sets

25. Fragrances and perfumes

26. Jewelry

27. Subscription boxes

28. Books and eBooks

29. Board games

30. Puzzle sets

31. Travel deals and vouchers

32. Outdoor heaters

33. Fireplace accessories

34. Holiday-themed pet products

35. Charitable donation gifts

36. Holiday party supplies

37. Virtual event packages

38. Kids’ educational toys

39. Holiday movies and streaming subscriptions

40. Winter sports equipment

41. Smart thermostats

42. Electric blankets

43. Specialty wines and spirits

44. Cocktail kits

45. Party décor

46. LED lights and projectors

47. Holiday photo props

48. Seasonal plants and flowers

49. Baking appliances (slow cookers, mixers)

50. Gift wrapping services

Gifts and More

As you can see, holiday satellite media tours are an effective way for brands to connect with consumers during the most festive shopping season of the year. Through expert-led media appearances, programs highlight a wide range of products that inspire, delight, and make holiday celebrations easier and more enjoyable.