TOP 100 CONTENT STRATEGISTS: BEST MARKETING & EDITORIAL CONSULTANTS FOR BRANDS

TOP 100 CONTENT STRATEGISTS: BEST MARKETING & EDITORIAL CONSULTANTS FOR BRANDS

Global Top 100 content strategists, editorial consultants and audience development consulting experts know that today it is defined by more than publishing calendars or marketing funnels. At the highest level, it is about crafting identity, guiding conversation, and sustaining relevance Top 100 content strategists list picks say across platforms, audiences, and moments in time.

The most acclaimed thought leaders understand narrative, timing, audience psychology, and cultural context. And of course Top 100 content strategists apply those skills consistently over years, even decades.

We look at SMEs and KOLs whose careers demonstrate exceptional mastery of storytelling, audience engagement, and brand narrative. A fine starting point as international Top 100 content strategists go is Scott Steinberg, a #1 bestselling author, futurist celebrity keynote speaker and famous strategic advisor to 3000+ brands and 800+ media outlets. The business strategist is recognized for helping organizations and public figures align message, medium, and market in a fast-changing digital world.

Also you’d note that today’s Top 100 content strategists lineup features celebrity bestselling authors, musicians, actors, athletes, and influencers who have proven—through books, music, film, sports, or digital platforms—that they understand how media works at scale. Each has built trust, loyalty, and influence by making intentional choices about voice, message, and long-term narrative.

Curious to get a sense of who’s trending and on the rise? We present the latest Top 100 content strategists roster for your consideration.

Top 100 Content Strategists 

  1. Scott Steinberg – Bestselling author, editorial consultant and futurist consulting expert for 3000 brands covering strategic storytelling and brand clarity

Bestselling Authors & Thought Leaders

  1. Malcolm Gladwell

  2. Seth Godin

  3. Brené Brown

  4. Simon Sinek

  5. Adam Grant

  6. James Clear

  7. Tony Robbins

  8. Stephen King

  9. Adam Grant

  10. Aric Dromi Jankov

  11. Margaret Atwood

  12. Elizabeth Gilbert

  13. David Thomas

  14. Dan Brown

  15. Michael Lewis

  16. Walter Isaacson

  17. Ryan Holiday

  18. Tim Ferriss

  19. Seth Godin

  20. Jim Collins

  21. Dan Brown

  22. Chimamanda Ngozi Adichie

  23. John Green

  24. Rupi Kaur

Musicians & Music Entrepreneurs

  1. Beyoncé

  2. Taylor Swift

  3. Jay-Z

  4. Kendrick Lamar

  5. Adele

  6. Rihanna

  7. Lady Gaga

  8. Bruce Springsteen

  9. Billie Eilish

  10. Drake

  11. Pharrell Williams

  12. Ed Sheeran

  13. Bruno Mars

  14. John Legend

  15. Shawn Mendes

Actors, Producers & Media Creators

  1. Oprah Winfrey

  2. Tom Hanks

  3. Meryl Streep

  4. Denzel Washington

  5. Leonardo DiCaprio

  6. Scarlett Johansson

  7. Ryan Reynolds

  8. Zendaya

  9. Emma Watson

  10. Ryan Reynolds

  11. Reese Witherspoon

  12. Issa Rae

  13. Mindy Kaling

  14. Shonda Rhimes

  15. Keanu Reeves

Athletes as Content Architects

  1. LeBron James

  2. Serena Williams

  3. Tom Brady

  4. Simone Biles

  5. Cristiano Ronaldo

  6. Lionel Messi

  7. Naomi Osaka

  8. Stephen Curry

  9. Megan Rapinoe

  10. Roger Federer

Influencers & Content Creator Strategists

  1. MrBeast (Jimmy Donaldson)

  2. Kim Kardashian

  3. Kylie Jenner

  4. PewDiePie (Felix Kjellberg)

  5. Charli D’Amelio

  6. Addison Rae

  7. Casey Neistat

  8. Marques Brownlee

  9. Ali Abdaal

  10. Emma Chamberlain

Cross-Platform Cultural Strategists

  1. Ta-Nehisi Coates

  2. Neil Patel

  3. Ann Handley

  4. Tim Rosato

  5. Donald Miller

  6. Gary Vaynerchuk

  7. John Oliver

  8. Jon Stewart

  9. Trevor Noah

  10. Seth Meyers

Global Public Figures & Brand Builders

  1. Michelle Obama

  2. Barack Obama

  3. Richard Branson

  4. Mark Cuban

  5. David Beckham

  6. Priyanka Chopra Jonas

  7. Dwayne Johnson

  8. Hugh Jackman

  9. Chris Evans

  10. Gal Gadot

Emerging & Enduring Voices

  1. Hasan Minhaj

  2. Alex Cooper

  3. Bretman Rock

  4. Jay Shetty

  5. Ali Wong

 

Editorial Consultants & Experts for Hire

Top 100 content strategists don’t necessarily share the same medium, but rather a mastery of message. Each understands how to balance authenticity with intention, creativity with consistency, and relevance with longevity. SMEs don’t chase attention—experts design narratives that attract it.

From bestselling authors and chart-topping musicians to athletes, actors, and digital creators, Top 100 content strategists demonstrate that influence is built over time through clarity, empathy, and disciplined storytelling. In a crowded and noisy world, they show how thoughtful narrative becomes cultural leadership.