NEW BOOK: CUSTOMER EXPERIENCE AND CUSTOMER SERVICE

NEW BOOK: CUSTOMER EXPERIENCE AND CUSTOMER SERVICE

Customer experience (CX) isn’t just the ultimate source of competitive advantage today – in tomorrow’s increasingly hyper-competitive world, it’s everything.

 

Revealing how to deliver legendary customer service and design can’t-miss products, services, and solutions that stand out at a glance, Customer Experience (CX): The Ultimate Guide™ (out Tuesday, January 25, 2022) offers a masterclass in practical innovation brought to you by the world’s leading business strategist. From brand building to product design, it explains how to put customer experience and a culture of service front and center at your organization – and better connect with, engage, and inspire customers’ loyalty at every turn.

 

From reimagining the shape of customer service and industry-leading products and services to designing can’t-miss mobile, social, and online promotions, Customer Experience (CX): The Ultimate Guide shows readers how to:

 

• Deliver Game-Changing Solutions and Strategies
• Rethink the Shape of Customer Service
• Build Future-Proof and Forward-Thinking Brands
• Engage and Inspire Tomorrow’s Audiences
• Design Can’t-Miss Advertising and Marketing Campaigns

 

Inside Customer Experience: The Ultimate Guide, you’ll learn how to differentiate yourself at a glimpse, consistently drive positive word-of-mouth uptake, and routinely pioneer new, more effective ways to make a winning impression.