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For your reference, a brand strategist is a marketing professional who helps companies define, build, manage, and grow their brands. Their primary role is to develop strategies that strengthen a brand's identity and reputation with its target audience in order to achieve specific business goals.The...

As generating sustained innovation grows more complex yet increasingly vital, innovation strategy consultants offer invaluable expertise across diverse areas helping organizations reveal opportunities, spark creativity, accelerate development cycles and reimagine possibilities. While offerings differ between consulting firms, innovation strategy consultants generally work in the following...