Articles and Videos

Whether speaking at a graduation, conference, or community event, crafting a memorable speech requires planning and finesse. Follow these 10 tips to make your next public speaking opportunity truly impactful and distinct.1. Clearly define your core message based on the occasion and audience. What is...

Franchise speakers, like industry-focused conferences, strive to equip existing franchisees and prospective owners with strategies to build sustainable, growing ventures. When planning these events, planners regularly tap franchise development consultants, multi-unit owners, and brand executives to keynote on trending topics like navigating post-pandemic realities, expansion...

Pharmaceutical keynote speakers and talks cover diverse territory from clinical trials and therapeutic innovations to patient advocacy and healthcare access. When planning conferences, event organizers often recruit physician-scientists, biopharma directors, medical professors, and health policy experts to share insight addressing today’s most pressing conversations influencing...

A sales kickoff meeting is an annual event held by companies to rally, train, and inspire their sales teams prior to the new year. It’s a high-energy gathering meant to get sales reps excited and armed with the knowledge, skills, and motivation necessary to hit...

On the surface, conferences and conventions may seem quite similar—large gatherings of people united by a common profession, industry, or interest. At the same time, significant structural differences exist between the two formats in terms of purpose, scope, and logistics. Understanding the contrasts can help...