Articles and Videos

Why are B2B influencers great partners to help you build your profits and brand awareness? That's because business-to-business thought leaders can effectively command the respect and attention of sophisticated audiences - and inspire them to take action. Just a few of the ways in which...

What is a brand ambassador? As definitions go, picture it as a person hired by a company or organization to represent a brand in a positive light and help increase brand awareness and sales. To one extent, they are essentially the "face" of the company...

What does corporate culture mean? As HR futurists and keynote speakers would describe the concept, it generally encompasses the shared values, beliefs, attitudes, and behaviors that characterize an organization. We’re talking in a general sense about the collective norms and practices that define how employees...

The practice of professional development speaks to the ongoing process of acquiring new knowledge, skills, and competencies to enhance one's professional capabilities and career advancement. Practitioners employ activities and initiatives that help individuals grow, improve their performance and stay relevant in their field of work....

Per leading HR futurists, organizational development (OD) is a field of practice and theory focused on improving the effectiveness, efficiency and overall health of organizations. The practice encompasses planned and systematic efforts to bring about positive changes in various aspects of an organization including its...