Articles and Videos

B2B content marketing has changed dramatically.It used to mean publishing a company blog, downloading a white paper, and sending occasional emails to a database.Today, leading influencers and content creators would tell you that the world of B2B content marketing is much broader. It includes social...

A B2B influencer platform for finding content creators and hiring them for brand deals, partnerships and collaborations is a technology service, marketplace, or software solution. It helps companies discover, evaluate, recruit, manage, activate, and measure relationships with industry experts.When you work with top B2B influencer...

Famous B2B tech influencers, content creators and thought leaders are no longer limited to traditional analysts, journalists, and keynote speakers.The modern ecosystem includes founders, CIOs, developers, consultants, engineers, investors, creators, podcasters, customers, researchers, community leaders, and industry specialists as top B2B tech influencers who impact...

B2B event creator partnerships and deals agency pros who book influencer collaborations remind that programs are becoming increasingly social, creator-led, and media-driven.A conference, summit, trade show, or executive event is no longer just a physical gathering. Rather, the best B2B event creator partnerships and deals...