Articles and Videos

Branded content rates, prices, fees and costs for sponsored partnerships and collaborations differ significantly across platforms and influencer creator tiers, hinting at the broad ecosystem of digital marketing. Knowing expense structures helps brands budget effectively and content creators price thought leadership, consulting company and SME...

eCommerce content creators, online shopping influencers and retail futurist keynote speakers thought leaders asssist in driving online sales and building brand presence. Digital storytellers focus on an assortment of SME and KOL areas to create compelling media that the best eCommerce content creators remind converts...

Influencer collaboration costs, partnership rate cards, brand ambassador fees and spokesperson prices differ widely based on multiple factors, creating a nuanced pricing landscape that brands must address carefully. Being aware of expense components helps companies plan effective campaigns while maximizing content marketing budgets in light...

A creator partner influencer brand ambassador is a type of thought leader and content creator who collaborates with companies via partnerships, collaborations or spokesperson arrangement on a long-term basis, representing and promoting products or services to a specific audience. At odds with one-off sponsored posts,...

Micro influencer brand deals, partnerships, collaborations, sponsorships and ambassadorships have become increasingly popular in recent years as companies seek more authentic, targeted, and cost-effective ways to reach consumers. Content creators are typically individuals with follower counts ranging from 10,000 to 100,000 seeking micro influencer brand...

Sponsored content costs, fees, prices and rate card details have become an integral part of digital marketing strategies, but understanding the true expenses associated with influencer partnerships and content creator collaborations requires examining multiple factors that influence pricing across different formats.At the market’s top end,...